Love & Roses: What to Wear to Premium Hospitality Events This Summer

When summer lands in London, there’s nothing quite like making the most of it - think tasty cocktails, unforgettable views, and premium hospitality that turns a great day into an incredible one. At Keith Prowse, we know that the right setting, and the right outfit, makes every summer event feel that little bit more special.

Whether you’re heading to one of London’s iconic summer occasions with friends or colleagues or relaxing at our exclusive Treehouse facility - what you wear sets the tone for the day.

This season, Love & Roses have created the perfect collection for premium hospitality. Their summer dresses are light, colourful and beautifully comfortable - ideal for everything from a sunny garden party to catching world-class sport from the best seat in the house. Think soft florals, easy wrap dresses and playful prints that look polished but feel effortless.

Style it your way: pair a floaty midi dress with statement sunglasses, a straw hat and bright sandals for a laid-back, summery vibe. Or slip into a bold wrap dress with chunky gold hoops, strappy wedges and a cute clutch - ready for cocktails on the terrace, in the garden or at an unforgettable sporting occasion.

Choosing the right dress and outfit, means you can relax and enjoy every moment, knowing you look and feel amazing. With Love & Roses, you can embrace the spirit of summer while staying perfectly in tune with the premium style and exceptional experiences that Keith Prowse are known for.

Ready to dress up for the season? Take a look at some of our top Love & Roses picks for inspiration below, all of which can be shopped online at next.co.uk.